Enterprise CMS related ideas & insights


Optimize your Email Marketing Campaigns : Five Automation Tools that Drupal Integrates With

Nisha.Sahadev on 25, May 2015

We have seen the digital age unfold at a rapid pace in the last decade with newer technologies taking over the evolving digital marketplace.…

Content Marketing Metrics : Ways to measure the KPIs of your Content Efforts

Nisha.Sahadev on 12, May 2015

Gone are the days when you would keep your intel guarded only to reveal it to the right prospect or to a frequent customer. Content Marketing lets…

How to use node api hooks in drupal 7

Krishna.Kanth on 11, May 2015

A hook is a PHP function that has a defined set of parameters and a specified result type. When you are implementing a hook in a module you are…

A Step by Step Guide to Drupal 7 Custom Theme Development

Dennis.Sharma.Gurumayum on 17, Apr 2015

A Drupal theme is a collection of files that provides a presentation layer for a Drupal website. In my opinion the user experience and the user…

TIL – Access Object Properties via Variable

Malabya.Tewari on 11, Apr 2015

I have been struggling hard since morning as I try to figure out something that was pretty simple in the end . The goal was to create a node…

Do your Content Marketing Efforts measure up with your User Engagement Goals?

Nisha.Sahadev on 28, Mar 2015

If you are looking to rev up a content marketing campaign to improve your user engagement metrics, you might as well put in some thought into…

Integrating Drupal 7 with MongoDB to Manage Dynamic Web Content

Malabya.Tewari on 27, Mar 2015

MongoDB can be easily integrated with Drupal 7 to support millions of dynamic web pages on a daily basis to speed up the websites. This document…

Content Marketing Strategy for Lead nurturing and Successful Conversions

Rakhee.S on 23, Mar 2015

The Lead nurturing process plays the part of a catalyst that triggers the movement of leads down a sales funnel. Apart from the momentum it…

How to Create Custom Web Services for Drupal 7

Mahavir.Singh.Panwar on 19, Mar 2015

Web based service applications/web services integrate different network platforms, applications, softwares and various other services to help you…

Cheatsheet for an Editorial Calendar : Gearing up for a Content Marketing Initiative

Nisha.Sahadev on 18, Mar 2015

A Content Marketing campaign gains the right momentum when the entire content creation process has been scheduled in advance. The chief objective…