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Akanksha Mishra |
Pharma marketing in India is evolving rapidly, but many companies are still lagging when it comes to true omnichannel…
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Akanksha Mishra |
In the highly regulated and competitive Indian pharmaceutical sector, traditional CRMs are failing to meet the…
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Akanksha Mishra |
HCP engagement in Indian pharma is no longer confined to field visits and static brochures. The expectations have…
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Recent releases
Akanksha Mishra |

What Is Omnichannel Pharma Marketing and Why Indian Brands Can’t Ignore It

Pharma marketing in India is evolving rapidly, but many companies are still lagging when it comes to true omnichannel pharma marketing. While sales teams remain active, digital touchpoints are often…
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Akanksha Mishra |

Top 7 CRM Tools for Pharma Companies in India (with Pros & Cons)

In the highly regulated and competitive Indian pharmaceutical sector, traditional CRMs are failing to meet the expectations of digital-first pharma leaders. For brand managers, digital marketers, and…
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Akanksha Mishra |

The Ultimate Guide to HCP Engagement in Indian Pharma

HCP engagement in Indian pharma is no longer confined to field visits and static brochures. The expectations have changed. The timelines have shrunk. And the pressure to deliver measurable results…
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Akanksha Mishra |

Whatsapp Marketing Pharma: How Indian Pharma Brands Use WhatsApp to Engage Doctors and Patients

The way Indian pharmaceutical companies engage with doctors and patients is changing fast. WhatsApp marketing pharma is no longer an experiment. It is a proven channel delivering real results. With…
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