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Akanksha Mishra |
Why the pharma marketing stack is a boardroom issue now? You might think that! Well, Indian pharma has always been…
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Akanksha Mishra |
CMOs do not struggle to justify campaigns; they struggle to prove Marketing ROI with hard numbers the board trusts. If…
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Akanksha Mishra |
Pharma marketers in India know the frustration well. Campaigns stall not because the idea is weak, but because the…
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Recent releases
Akanksha Mishra |

Top Digital Marketing Strategies for Pharma Companies in India (2025 Edition)

Pharma marketing in India is entering a new phase. With rising digital maturity across healthcare professionals (HCPs), tighter regulatory controls under UCPMP 2024, and the undeniable reach of…
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Akanksha Mishra |

Two Cents from the Pharma Digital Marketing Company in India: Why Most Pharma CRMs Fail, and What to Use Instead!

The urgency to build meaningful engagement with HCPs and patients has pushed many companies to invest heavily in CRM tools. Yet, despite large budgets and multi-year rollouts, the reality on the…
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Akanksha Mishra |

Digital Head’s Guide to Building a Scalable Pharma Stack with India's Top Pharma Digital Company

Every pharma digital marketing company in India claims to “accelerate transformation,” but what digital heads really need is this: a stack that works now, scales tomorrow, and integrates without pain…
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Akanksha Mishra |

Patient Support Platforms That Actually Drive Adherence: A Tech-Led Approach for Indian Pharma by the Top Pharma Digital Marketing Company in India

For any top pharma digital marketing company in India, patient adherence isn’t just a metric; it’s business-critical. But most patient support programs still fall short. They operate in silos, rely…
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